Theglobal whey protein ingredients market isexpected to post a CAGR of over 8% during the period 2019-2023, according tothe latest market research report by Technavio.
The increasing awareness about the health benefits of whey protein amongconsumers is one of the key factors that will help in the growth of the globalwhey protein ingredients market during the forecast period. As people are becomingmore health-conscious, their emphasis on healthy and balanced diets, physicalexercise, and active lifestyle has increased. This has intensified the demandfor whey protein products as it aids in weight management, boosts immunity,helps lower blood pressure, lowers cancer risk, and promotes muscle growth.Thus, increasing awareness about the health benefits of whey protein will helpimprove the sales of whey protein products and have a positive influence on theoverall growth of the global market.
As per Technavio, the increasing use of whey protein in clinicalnutrition, will have a positive impact on the market and contribute to itsgrowth significantly over the forecast period. This research report alsoanalyzes other important trends and market drivers that will affect marketgrowth over 2019-2023.
Global Whey Protein Ingredients Market: Increasing use of whey proteinin clinical nutrition
Currently, whey protein is becoming a popular ingredient in variousclinical applications owing to its rich nutrient content, which includes aminoacids and several other bioactive constituents. The nutrients present in wheyprotein help in the treatment of various common conditions such as sarcopenia,obesity, and malnutrition. They expedite post-illness recovery as well.Moreover, the high leucine content in whey protein helps boost musclessynthesis even in the absence of physical activities. Thus, such application ofwhey protein in clinical nutrition can positively influence the growth of themarket during the forecast period.
Global Whey Protein Ingredients Market: Segmentation Analysis
This market research report segments the global whey protein ingredientsmarket by product (whey protein concentrate, wheyprotein isolate, hydrolyzed whey protein, and others) and geographical regions(North America, Europe, APAC, South America, and MEA).
The North American region led the market in 2018, followed by Europe,APAC, South America, and MEA respectively. During the forecast period, the APACregion is expected to register the highest incremental growth due to theincreasing awareness among consumers about the health benefits of whey proteinin the region.
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